Olympics, the most prestige sport event in the world. A regular portrayal by the media every four year, never a chance the media has ever miss the opportunity on broadcasting the Olympic through different medium of media. The picture above shows how media actually evolved through time while the tradition of the Olympics has remained.
Subsequently, social media has been used greatly to follow elite athletes in Olympics, through different forms of medium in media.
Viewership in Olympic increase almost by a double, in almost all aspects of medium of media between 2008 and 2012. Both media and Olympics definitely bloom in terms of viewership and profits within the past 4 years.
The sport cultures remains the same, receiving sudden boost of viewership just by the evolution of the media, make us feel that if sports leeches media, or is it the other way round.
Online Media and Olympics. (2012, July 13). Retrieved from Infographicmania: http://infographicsmania.com/online-media-and-olympics/
Jasmin. (2012, July 19). The Evolution of Olympic Coverage [infographic]. Retrieved from dailyinfographic.com: http://dailyinfographic.com/the-evolution-of-olympic-coverage-infographic